Advertising Agency November 29, 2012

So you’ve ran in store contest, Facebook contest, direct mail contest, and just about every other contest you can think of. Are contest starting to get the best of you? Are you running out of ideas? Have you tried running a mobile marketing contests? Whether you want to give away concert tickets, a car or anything else in between, mobile contests are a great way to generate buzz for your business and collect customer’s information.

How does it work?

Your audience participates in a contest for a prize by sending a text message via their cell phone to a SMS short code. Your audience can opt in for future mobile alerts as they enter for their chance at the prize. You can simply send a text message to the winning mobile number with instructions on claiming the prize. Some contests include:

Text to Win– Have your audience text a word to a number to win a prize, whether it be a random drawing or instant prize.

Daily Prizes-Have your audience text a number to enter for daily prize draws

Answer to Win- Ask questions for your audience to answer through text, awarding those with the right answer with a prize

After the contest you will have a much larger and dedicated mobile following. By offering mobile contests on a regular basis, your customers will see the incentive of texting in and receiving your mobile updates.

Text contests are of the top mobile marketing solutions because of its interactivity and ability to generate maximum entry results. Typically text contests will result in many more entries than online, mail or phone. Using mobile contests you can create an exciting mobile marketing campaign, engaging and entertaining your customers, whilst capturing their details into your database.

Benefits:

• The best way to rapidly build your database

• Consumer engagement

• Create buzz

• Consumer satisfaction

If your business wants a cost effective way to market, advertise and drive new leads, Mobile Marketing Contests is your best option.

R&A Marketing

Since 1984 we’ve been helping independent furniture and mattress retailers of all sizes create advertising campaigns that produce real results. We want to be part of your business family. We wake up every day concerned about your business and growth, just as you do.

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