For over three decades furniture and mattress retailers have used R&A Marketing to manage and grow their business.
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Unleash your furniture business's potential with an integrated approach using cutting-edge tools and expert guidance to propel your brand forward.
Marketing isn’t “one size fits all” – one business may thrive from advertising on Facebook while others might not benefit from it at all. Some of our clients see huge returns from PPC, while it isn’t a good paid advertising option for others due to costs and profit margins.
We specialize in determining where our clients will see the best return for their marketing dollars, developing campaigns that produce results and then refining those campaigns to lower costs. We develop strategies that will grow your business and help your store thrive. Data, research, and analytics guide our process and your success.
Plain and simple. You want measurable results. More partnership, less transactional. We create marketing strategies that are designed around you.
Unlock your store’s potential with strategic marketing planning tailored for furniture retailers. Elevate sales and engage customers effectively.
Media planning strategies tailored for independent furniture retailers. Enhance your advertising impact and drive sales with expert insights today!
Unlock effective media buying strategies tailored for independent furniture retailers with zero commissions. Maximize your ad spend and boost sales today.
Boost your furniture retail campaigns with seamless online coordination. Align your brand effortlessly and enhance customer engagement today!
Empower your furniture business with advanced web solutions designed to transform your retail strategy and help you stand out in the digital marketplace.
Streamline your campaigns with marketing coordination tailored for furniture retailers. Optimize sales, enhance customer engagement, and grow your brand.
Each project is handled by a professional designer who specializes in the furniture industry. From logos to marketing materials and advertisements, rest assured that your brand is in capable hands.
Transform your furniture store’s online presence with R&A Marketing! Our expert-managed social media content and planning boost engagement and sales.
Boost sales with R&A’s tailored email marketing for furniture retailers! Engage customers, drive traffic, and watch your business flourish today!
The success of any relationship is built on trust, respect, and the impact of what we accomplish together. We’ve been partners with furniture retailers just like you since 1984. There is a reason why our clients are selling more and there is a reason why you’re still in business. Great things and even better partnerships don’t just happen by chance. They happen by the service, dedication, and work one person gives to another.
We’re not the high impact sales team. We’re the team that is focused on making the retail valleys not as low and the peaks A LOT higher.
We work with retailers everyday in every type of market. By combining local media and our national buying power we create an integrated marketing plan focused on producing the best possible ROI every day.
Advertising that is constantly measured and optimized against analytics gathered from over 50 furniture retailers nationwide. We just don’t guess, we know!
We’ve been partners with retailers just like you since 1984.
"R&A Marketing has been great to work with. They come up with progressive ideas to drive traffic and sales. Our meetings with them are great brainstorming sessions. We are also thrilled with how the new website turned out!”"
"If you don't hire R&A Marketing, you should really think twice because you are making a mistake. They are on top of the latest trends, fast on their feet to get ideas implemented with a lot of thought and intelligence. No corporate red tape and months of talking about it, just doing it!"
"The team consistently demonstrates a genuine commitment to our business's success, evident in their meticulous attention to detail and the innovative strategies they propose to propel us forward."
"We have been working with R&A Marketing for 15 years. They are a client focused, fiscally responsible and innovative company that we thoroughly enjoy being partnered with. Could not give a higher recommendation!"
“We have been a partner with R&A since 2004. Their understanding of our industry and the ever changing advertising choices have taken what was a struggling burden off of us. Having a dedicated point person in charge of our account keeps the line of communication open and accessible.”
Our core focus is independently owned brick and mortar stores. A lot of our tactics and strategies can apply to any retailer but our focus is about driving traffic to the local retail level.
We have Senior Marketing Strategists who manage over $10,000,000 in media budgets spanning over 60 markets representing over $260 million dollars in retail sales. That experience in type of retailer, market size and capability allow us to fine tune a plan that fits for you in your backyard.
Nothing that we do will be better than what you do now. You are in business for a reason and probably are really good at most things in your business. What will get better is that no longer focusing on the daily aspects of marketing will only increase the likelihood of all other elements of your business success.
We won’t and if that is the solution you need then we are the wrong service for you. We build sustained and lasting growth over a period of months and years. We believe in maximizing profit while minimizing expenditure. That sort of process doesn’t lend itself to overnight success.
All medias are dead relative to the old ways of measuring and producing advertising. Today’s media landscape requires a multi-platform approach because every single media is hyper targeted. Although, print is not nearly as strong as it is used to be, it’s viewership is incredibly loyal and highly targeted. They want the platform and that means they will consume it.
We believe at least 80% of your budget should be spent on the physical medias that are running. We also aim to be spending at least 30% of the actual media costs (80% of your budget) on digital vehicles. The rest is spread out based on what the market and media availability is.
That is correct that we don’t understand the specific local media that you leverage. However, we do work with media in over 60 different markets throughout the United States. We know that although the economy of markets is different, most media rates are based on a combination of demographics available and demand. We can apply other market’s rates and demos to begin to get you the best value.
We will ensure that your cost of advertising will be between 4-6% verses total sales (including our fee as long as you spend $12,000 or more per month) and that you will always be having an event or campaign running to give you the best shot at success. Any other guarantee of success would be foolish and narrow sighted to our overall vision which is to set you up for long term success.
Looking for a company that can help your local furniture store thrive? Just saying hi? Whatever, the reason. Let’s talk about where you are, and where you want to be.
We mean it when we say, “We love it when you succeed.” Our entire business depends on achieving the best possible results with each campaign for every single client.
– The Doran Family
Corporate Headquarters
8320 Coppertop Lane
Lewis Center, OH 43035
Mailing Address
PO Box 197
Lewis Center, OH 43035
© R&A Marketing. All rights reserved.