The Price Hiding Epidemic: Why Unpriced Catalogs Are Driving Your Buyers to Wayfair
For decades, the golden rule of independent furniture retail was simple: Just get them in the door. The logic made sense. If you could get a customer onto the showroom floor, your sales team could have them sit on the mattress, feel the fabric on the sectional, build the value of the piece, and close […]
The Robot in Aisle 4: What a Grocery Run Taught Me About the Future of Furniture Retail
By Kevin Doran, Co-owner, R&A MarketingIf you want to understand the modern consumer, look no further than my house. My wife and I are your core demographic customer. We have a four-bedroom home, two cars, two incomes, three kids, travel sports, and a schedule that never seems to stop.Because of that chaos, we do almost […]
Turning Abandoned Carts into Revenue for Your Furniture, Mattress, or Appliance Store
Abandoned Cart Recovery: Turn Lost Sales into Revenue Every online business, especially in the competitive furniture, mattress, and appliance industry, is familiar with the sting of an abandoned cart. It’s a common frustration that quietly chips away at your revenue, day after day. In fact, for every ten shoppers who begin the checkout process, only […]
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– The Doran Family
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Lewis Center, OH 43035
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Lewis Center, OH 43035
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