Pinterest – is it good for your brand?
Over the years, there have been numerous social media outlets – some that make sense to use for your brand such as Facebook and Twitter, the others, we’re not so certain on. The newest rave in social media the past two years has been Pinterest. At first, we weren’t sure how this would work for […]
Ecommerce Goes Mobile
How often do you use your Smartphone to look at a website? How often do you think your customer searches the Internet through their Smartphone? What if I told you that 7.96% of all web traffic in the U.S. is mobile traffic and growing everyday? Are you missing out on that 8% simply because your […]
What Does the New Myspace Mean for your Brand?
Not many people have thought about Myspace since Facebook took over; however, it is making its comeback in the world of social media and ridding itself as a punchline. Myspace has made a promise that the new and improved social media site will be worth your time. They teamed up with Justin Timberlake, one of […]
Be Ready, Here Comes the Mobile Shopper
Did you know 103% growth in website traffic from smartphones from 2011-2012 (Source: Hubspot), plus US consumers spend almost 1 in every 10 ecommerce dollars using a mobile device (Source: Hubspot)? With that being said retailers need to understand how the growing popularity of mobile can hurt and help your store. Instead of trying to […]
Get into the consumers home and you win
Recently we just had a client increase their July and August traffic by 31% verses last year. Yes, that is right…31%. Why an increase in traffic?
We made a concentrated effort to get into the home of the consumer whether it was through print or online we wanted to make sure the consumer got the message in the comfort of their own home.
To promote or not to promote? That tis’ the question
In our dealings with retailers on a daily basis we are confronted with the conundrum that is “I don’t want to run a sale but I don’t want to lose a potential sale. Can you help us accomplish this?”
If we wanted to land every piece of business (temporarily) our answer would be “Yes, we most certainly can!” However, we would be misleading the notion that is an impossible outcome. So, our answer is, “Yes we can but you cannot afford to spend enough to out shine the noise of ‘sale, sale, sale’ that dominates the retail landscape”.
eCommerce or Die—Your customer now is your customer online
More often than not in our ventures with clients we hear that we need to target our “online customer”. There is a perception in the marketing world that your online customer is different from your offline customer.
To some degree there might be some truth in that in regards to how they absorb information verses online or offline. However, the amount of money or style of product they might be trying to purchase does not change online or offline.
Maximize your Advertising Efforts Online
Advertising is one of the most popular venues to get the word out about something. Whether you want sell a personal item, announce an engagement or bring in additional business and revenue. Advertising is one of the strongest mediums to do it. However, the drawback is that it can get expensive. There are many different […]
How to use an online coupon code for marketing
If you have e-commerce aspect to your website, then you have the perfect opportunity to take advantage of coupon codes. Make a coupon code that will be referenced in the ad that can only be used at a retailer online store.This way direct sales and the discounts associated will be able to track return from […]
Create an Opt in Mobile Text Marketing Campaign
Do not let the infrastructure challenges prevent you from integrating mobile marketing into your strategy. Text messaging is an art form. Having 160 characters can limit the message, but SMS can provide helpful information to your customers, such as a delivery shipment, as well as be a great tool to use for marketing. In the […]
Let’s create something great!
Looking for a company that can help your local furniture store thrive? Just saying hi? Whatever, the reason. Let’s talk about where you are, and where you want to be.
We mean it when we say, “We love it when you succeed.” Our entire business depends on achieving the best possible results with each campaign for every single client.
– The Doran Family
Contact
Corporate Headquarters
8320 Coppertop Lane
Lewis Center, OH 43035
Mailing Address
PO Box 197
Lewis Center, OH 43035
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