Negative feedback is one of the necessary evils of business ownership. Especially as you become more and more removed from the everyday tasks of customer relations and operations, customer feedback may be one of your best tools for keeping tabs on your business. Constructive criticism gives you room to improve your business and course correct […]

Facebook is the one true mass media. Everyone across the country is checking their Facebook feeds for news and updates about COVID-19. Therefore, I strongly encourage our furniture retailer partners to increase the number of times they post to Facebook over the next few weeks and even the next few months. This is a great […]

You’ve probably had some exposure to texting technologies, whether you invest in one or have talked with a provider. In the R&A Engage package we offer Text Request as a solution for communicating with customers via text. This is software that installs a widget on a website so customers can chat in real-time with members of your […]

You’ve heard about the lawsuits in the news, from your buying groups, and now even your advertising agency. This is a serious and concerning topic because no one is safe, not even Beyoncé. Companies, both big and small, are being sued because their digital assets and websites that are meant to serve the public don’t offer accessibility […]

Have you ever created an event or promotion that centered around one really big week… and then had the weather keep everyone indoors for that timeframe? Whether you can bank on a few snowy weekends during Q1 or hurricane season threatens some of your summer sales, every store can be affected by situations that are […]

When it comes to choosing promotions, furniture retailers are often bound to the time of year and holidays that fall in a specific month. The holidays give us a built-in schedule to work off of and a good rhythm to follow. But retailers can get stuck recycling the same promotions during the periods when there […]