Beyond the Blue Links: Why Your Furniture Store Needs Answer Engine Optimization (AEO) Now
The digital landscape is shifting under our feet again. For decades, the goal of every home furnishings retailer has been simple: rank high on Google, get the click, and bring the customer to your site. We call it SEO, and it has been the gold standard. But have you noticed how you search lately? You […]
How to Create a Winning Social Media Marketing Strategy for Your Online Store
For modern furniture, mattress, and appliance retailers, the showroom floor isn’t the only place where customer relationships begin. Today, the digital showroom is just as critical. Social media has evolved into a powerful engine for ecommerce businesses to connect with customers. In fact, 43% of internet users report exploring new products or services through social […]
Why Open Source is the Only Choice for Furniture, Mattress, & Appliance Retailers
Whether you’re adding an e-commerce store to an existing retail business or starting from scratch, the platform you choose can impact everything from efficiency and effectiveness to security and growth potential. Simply put, it’s the foundation of your entire online presence. One of the considerations you want to make when choosing an e-commerce tool is […]
How to Increase Website Conversions
Website conversions can make your company’s goals a reality, but converting website visitors into leads can be more difficult than expected. We take an in-depth look at the secrets marketers use to increase website conversions which can ultimately lead to an increase in sales for your store. Check out these tips you can implement on […]
4 Must-Haves To Begin Creating A Winning Marketing Strategy…TODAY
Business is really good right now. Supply chain is really bad. Trying to find a way to generate more market share and/or penetration without spending money that is not fully guaranteed is quite the battle. We have identified four key characteristics to creating a marketing plan and budget for today that can handle the uncertainty […]
How do we market out of this?
It really is an easy answer but a hard one to say out loud. You can’t market your way out of it. It’s not that there is going to be message that you can say or a Facebook post that you can write or videos that you can distribute on multiple channels. It’s that EVERYONE […]
Coronavirus Updates from Weekly Staff Meetings
Coronavirus Update from our President – R&A Marketing
Dear valued partners, The marketing world just got different. The last 72 hours has shifted the way in which we account for and create success. There is a not a blueprint or a road map of how to navigate this nor a sure path forward for when life will turn back to normal. All we […]
We Live In A World Of Mobile Technology… Get Over It!
We’ve all heard it. We read about it every day. We live in a world of mobile technology. However, it’s not the technology that’s mobile, it’s the people using the technology. Consumers now have access to unlimited amounts of information, no matter where they are. So by understanding and embracing the way a consumer shops […]
Is It Time to Up The Ante?
The world is improving. Profits are soaring. Now is the time to take a large slice of the pie…but it doesn’t come cheap. Listed below are four important figures we have identified through the first half of this year that might be telling us that it is time to step up to the plate in […]
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