The Pitfalls of Catalog Dumping: Restoring the Brick-and-Mortar Retail Experience
In the digital age, where online shopping is booming, brick-and-mortar retailers face a unique challenge. With the advent of furniture catalog dumping on websites, the perception of physical stores has shifted from being an experiential destination to a mere “deal destination.” This article delves into the negative impact of catalog dumping on the customer’s perception […]
Weathering the Storm: Boosting Furniture Demand in Chilly Times
Attention, furniture and mattress store owners! As we find ourselves in the midst of a frosty winter, it’s crucial to acknowledge the impact that weather can have on consumer behavior. With the early part of winter taking a toll on sales projections for Q1, it’s time to think outside the box and explore strategies to […]
Website Update – Version 7.4
We are excited to announce the release of Website Update 7. 4, which is the result of extensive efforts over the past few months. This update is strategically aligned with our upcoming 8. 0 release and brings a range of enhancements. Some of the key features in this update include comprehensive refactoring, optimizations, a new […]
The Power of Integration: Unleashing the Potential of Your Furniture Store’s Website
In the ever-evolving world of retail, the success of a furniture store no longer depends solely on its brick-and-mortar presence. With the rise of e-commerce and changing consumer behaviors, it’s crucial for furniture store owners to adapt and embrace the power of their website. By integrating your online and offline efforts, you can drive sales, […]
Pricing Your Furniture Website Is More Crucial Than Ever
In today’s dynamic market, having an updated furniture website that showcases your brand and product data has become a pivotal factor in the customers buying journey. As more and more customers are initiating their shopping journey online, it’s imperative that your virtual storefront mirrors the quality and service of your physical store. A crucial step […]
Unleashing the Power of Targeted Marketing: Stretching towards Success in the New Year
As we embark on a new year, it’s time to reflect on our marketing strategies and set our sights on success. Just like the changing seasons, this is a season of change for businesses. It’s an opportunity to redefine our target customers and their intentions, and to stretch ourselves towards achieving maximum return on investment. […]
Creating an Effective Online Presence: Four Key Elements for Furniture Retailers
When it comes to building a furniture-focused website, there are four key elements that furniture retailers should prioritize in order to create an effective online selling environment. These elements include simplicity, showcasing both fashion and function, offering a wide value spectrum, and providing a seamless buying experience that instills confidence in customers. 1 – Simple […]
The Rise of Curated E-Commerce Sites
The rise of curated e-commerce sites has truly transformed how we shop online. By curating a thoughtfully selected range of products, these platforms have created a streamlined and enjoyable shopping experience for consumers. In a world where options are endless, curated sites offer a breath of fresh air by presenting customers with a clear and […]
5 Essential Questions Your Furniture Marketing Must Address to Ensure Success in 2024
In the ever-evolving landscape of furniture marketing, staying ahead of the curve is crucial for businesses in the furniture industry. With changing consumer preferences and advancements in technology, it is essential to adapt marketing strategies to effectively reach and engage with target audiences. Here are 5 essential questions your furniture marketing must address to ensure […]
Is Your Furniture Website Making The Most Out Of The Digital Age?
In today’s digital age, furniture retailers must prioritize four key elements to create a compelling online shopping experience for their customers. By focusing on simplicity, showcasing fashion and function, value spectrums, and providing a unique buying experience, retailers can attract and retain customers while boosting sales. Firstly, simplicity is crucial for an effective website. Customers […]
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We mean it when we say, “We love it when you succeed.” Our entire business depends on achieving the best possible results with each campaign for every single client.
– The Doran Family
Contact
Corporate Headquarters
8320 Coppertop Lane
Lewis Center, OH 43035
Mailing Address
PO Box 197
Lewis Center, OH 43035
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