Thanks
Why is it so hard to be thankful? Thanking Ms. Jones is a given. You probably have pre-printed “Thank you for your patronage” postcards but is thanking your staff a given?
Distracted
Do you have any convenient interruptions? Ms. Jones won’t wait around while we wile away the hours. She’ll go find herself a company who’s willing to do the hard stuff.
GIVE
How are you giving this year? You’ve got 3,937,926… 3,937,925… 3,937,924 seconds to decide.
Giving Ms. Jones The Extra “IT”
What if you could beat that Ms. Jones to the punch? What if you could let her know that you are giving her your best deal without having to go through the questions? Enter stage right the wonderful world of promotional advertising on shipments.
WRONG
Have you ever fired a customer? There’s a time to decide you aren’t going to be pushed around like a kid on the playground and stand up to a bully Ms. Jones. There’s also a time to give in to unreasonable demands just to keep the peace.
FOREARMED
This Ms. Jones does not like problems, especially those without answers. What’s more, I do not like it when I discover a problem and have to go sleuthing for clues. What’s this charge on my bill? When will the repairman arrive? Where is the product you said would be here last week? How much is this going to cost?
The Power Of An Event
Wouldn’t the P&L statement look a lot nicer to get 900 contacts without sacrificing 10% on the bottom-line to give a cash discount?
Intentions
Ms. Jones has about one inch of patience for your good intentions. She wants action.
Deer Hunting Season
Today’s retailers are not being put out of business by competition. Most are struggling through these economic times. Ms. Jones is taking retailers out of business by talking, conversing and sharing.