Kyle Doran Featured On Small But Mighty Agency Podcast
President and CEO Kyle Doran was recently on the Small but Might Agency Podcast hosted by Audrey Joy Kwan. This podcast interviews agency owners to show you what it takes to grow your business from one to many—the good, the bad and the ugly. Nothing is off limits. On this episode Kyle and Audrey explore […]
Foster Brand Loyalty by Targeting Customers
Foster Brand Loyalty by Targeting Customers at Different Life Stages Loyalty is a powerful word. It invokes images of knights slaying dragons in the name of their king and dogs standing guard faithfully beside their owners. But what does loyalty mean in terms of consumer behavior? When a customer has brand loyalty, does that mean […]
Taking a lesson from Tesla
And thinking growth in the midst of uncertainty – As seen on Home News Now. Within the home furnishings space there are a lot of things out of our control right now that feel threatening to our foundation, but business has still been booming. Although it’s scary, it is time to start thinking about how […]
Don’t let the lack of 1st party data be your failure
The consumer absolutely wants to be in control of the marketing messages she has received. Gathering as much information from the people have bought and engaged with you is paramount to a successful (and scalable) marketing program. Enter 1st party data. The last year has brought a lot of attention and success to the home […]
Do you have the guts to become what you need to be?
The effects of the supply chain and the pandemic have created a giant cavity within the industry. You either cater to the people who want it now or you become the operation that sells a lifestyle. Choosing that now will have ripple effects in the future. “What is the meaning of life?” A simple question […]
Use Technology to Build Relationships with Realtors and Increase Sales
Many of you probably remember how getting the business of a baby boomer in the late ‘70s led to big time success for your business, especially if you turned that person into a lifelong customer. Well, now it’s time to focus on bringing millennials into your store to set your business up for success in […]
How to Maximize Your TV Dollars In Today’s Market
We thought broadcast TV would die with COVID…and we were dead wrong. As we ramped up in spring of 2020 to begin moving forward, we had a unique opportunity as an agency. We had never started from ground zero with no spending and also we could align the percentages of spending between traditional and digital. […]
Utilize Video to Increase Sales
CLICK HERE TO DOWNLOAD OUR FREE E-BOOK Using video in your marketing programs will help you increase sales and connect with more customers. This guide makes it easy and shows how you can utilize video to increase sales and how to get started. Why should a retailer be using video? Using marketing video content increases […]
R&A Engage – Furniture Websites & Online Technology
R&A Engage was built from the ground up with an independent furniture retailer in mind. We set out too create tools and services that drive growth and help save valuable advertising dollars for furniture retailers. A Furniture website that includes a full suite of tools that help furniture store communicate and covert customers. How your […]
3 Essentials to Grow and Compete as a Retailer
Retailers tend to sell commodity items or niche products. It’s tough in both cases to stand out and draw in the traffic you need (digitally or in-person) to hit sales goals. You’re either competing with everyone or fighting to create demand. So how can brands differentiate themselves, and bring in enough customers to keep business […]