Measuring a QR Codes Effectiveness
QR codes have been very popular for the past two years and are in a lot of places such as store displays, business cards, online ads, postcards etc. The question is still up in the air whether QR codes are here to stay or not, but from the measurement. A QR Code can allow for […]
Mobile Marketing Contests
So you’ve ran in store contest, Facebook contest, direct mail contest, and just about every other contest you can think of. Are contest starting to get the best of you? Are you running out of ideas? Have you tried running a mobile marketing contests? Whether you want to give away concert tickets, a car or […]
Measure Your Mobile Marketing
Smartphones have become extremely popular over the last decade to the point where most people have one. Because of this, advertisers have slowly been toying with the idea of mobile integration and mobile marketing campaigns, and in the past few years it has been really taking off. But how does a company track a mobile […]
Maximize your QR Code Campaign
Consumers want immediate access to what’s relevant, QR codes are being used to make that possible. QR and other two-dimensional (2D) codes can be easily integrated into your current business marketing practices to bring your online content to a mobile audience in real time. The most common mistake marketers make with QR codes is having […]
Maximize your Mobile Market
How many times have you found yourself standing out in the grocery line and you pull out your mobile device to pass the time? People today are much more connected with their mobile devices. In many cases, mobile phones have replaced the more traditional computer landscape of laptops and desktops. As Smartphone and tablet adoption […]
It is Not About Technology As Much As the Strategy
Thanks to location-based social networking applications, your business can get instant and free exposure online from customers who tell their friends what they’re up to. These applications, like Foursquare, use GPS technology to track users’ locations. They allow users to “check in” to locations they visit and update their friends online about their whereabouts. That […]
Facebook Gifts
Facebook is doing away with virtual gifting and saying hello to actual real Gifts, Facebook’s new mobile revenue stream. It is the company’s major initiative into the world of social gift giving and e-commerce. It’s a major undertaking for Facebook, tackling an entire new segment of online commerce and adding a brand new revenue stream […]
Pinterest – is it good for your brand?
Over the years, there have been numerous social media outlets – some that make sense to use for your brand such as Facebook and Twitter, the others, we’re not so certain on. The newest rave in social media the past two years has been Pinterest. At first, we weren’t sure how this would work for […]
Ecommerce Goes Mobile
How often do you use your Smartphone to look at a website? How often do you think your customer searches the Internet through their Smartphone? What if I told you that 7.96% of all web traffic in the U.S. is mobile traffic and growing everyday? Are you missing out on that 8% simply because your […]
What Does the New Myspace Mean for your Brand?
Not many people have thought about Myspace since Facebook took over; however, it is making its comeback in the world of social media and ridding itself as a punchline. Myspace has made a promise that the new and improved social media site will be worth your time. They teamed up with Justin Timberlake, one of […]