Pinterest Vs Facebook
5 things we’ve learned about the on going debate of Pinterest vs. Facebook. The following statistics are provided by boticca.com. Based on a sample of 50,000 visitors from Pinterest and 50,000 visitors from Facebook. 1. Pinterest users spend more than twice as much as Facebook users a. Facebook users spend on average $85 b. Pinterest […]
What’s the future hold for Facebook?
With Facebook’s recent announcement to become a traded company and the rise and fall of their stock, many are asking the question, “Will Facebook become the next MySpace?” R&A hears this question from retailers and manufacturers every day, “Should I really invest the time, energy and money into something that might die in 1, 2, […]
What the heck is Twitter?
Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and micro blogging service, enabling its users to send and read other users’ messages called tweets. Tweets are text-based posts of up to 140 characters displayed on the user’s profile page. Tweets are publicly visible by default, however senders can […]
25 Marketing Statistics You Should Know
The Internet in 2012 1) In 2012, the audience of internet users in the U.S. will expand by 3.1% to 239 million, representing 75.6% of the total population. 2) More than 3/4 of the total population will be online in 2012. Mobile in 2012 3) Mobile internet users will reach 113.9 million in 2012, up […]
Facebook cracking down on profile pages
Facebook sent this out recently to one of our clients who is using a personal page to promote their business. It is against Facebook rules to use a personal profile page to promote a business. Please see the note below: According to our Statement of Rights and Responsibilities, Facebook accounts represent individual people only. It’s […]
Simple Steps to Improve your Facebook Page
Of course you want your Facebook marketing and communication campaign to be successful, but first you’ve got to be likeable! Below are the 11 ways to generate more likes, clicks and fan interaction to build a powerful sales channel for your business: 1. Share Pictures. A picture is worth a thousand words. In fact, 750 […]
Simple Steps to Improve your Facebook Page and Sell More
Of course you want your Facebook marketing and communication campaign to be successful, but first you’ve got to be likeable! Below are the top-12 ways to generate more likes, clicks and fan interaction to build a powerful sales channel for your business: 1. Use a Landing Tab to Offer a Compelling Reason for People to […]
How to Grow Your Business Through Social Media
“How to Grow Your Business Through Social Media” Do me a favor. Grab a sheet of paper and pencil. Go to your desk, the bathroom, outside, or wherever you think the best and write down five ways you think you can sell your product through social media. You got it? Great! Now throw it away. […]
Don’t Aim for Consistency, Aim for Cohesion in Social Media
Don’t Aim for Consistency, Aim for Cohesion One of social media’s best qualities is content: creating it, sharing it and engaging with it. Quality content will inspire, inform, educate or even entertain your customers (and if you’re really lucky, it does all four!). So if you’re looking to engage with your customers to keep them […]
Social Media vs. Social Networking
Social Media vs. Social Networking (Is there really a difference?) Social media is the term used to describe the various media that people use to communicate online in a social way such as blogs, wikis, video and photo sharing. One compartment of social media is social networking. Social networking, in short, is how people interact […]